Pony Heart Quest
May 1st, 2008
Reasons #168, #169, and #170 why Mukpuddy is awesome.
These spots are actually clever ads for the new videogame “Condemned 2″.
The tongue in cheek approach to sugar coating the violent nature of the real game is a unique take on the promotion.
Maybe some of the Muks can chime in here and fill us in on the process involved with these spots?
![[large][black] FReDERATOR badge](http://farm4.static.flickr.com/3502/3317571331_e33068a3c8_m.jpg)
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On May 1st, 2008 at 12:00 am
My goodness Floyd, you’re way too kind!!
We were actually asked by the very cool NZ animation studio Yukfoo (one of their animators Alex Dron has been featured here on Fred) to animate these for SEGA.
They were all done in Flash and each one took just over a week.
Each viral ad was animated as a complete short then the Condemned 2 footage was cut in afterwards. For that lovely jarring effect…..bwa ha ha ha!!!
It was very cool to work on something so different and something fairly experimental. It’ll be interesting to see the reaction from the video gaming world.
On May 3rd, 2008 at 12:00 am
Elliot Cowan is still talking to me, Muk-Ryan.